The countdown to the release of Grand Theft Auto VI is turning a frenzy, like most people predicted it would.
According to recent data shared by renowned market analytics firm Sensor Tower, Rockstar Games' highly anticipated blockbuster has already made $750 million in revenue generated strictly through digital pre-orders.
These figures, tracked just weeks ahead of the game's official global launch on November 19, highlight an unprecedented level of consumer demand for what is probably the most highly-anticipated game probably ever.
Market breakdowns indicate that the overwhelming majority of these early purchases are tied to Sony’s ecosystem, with the PlayStation 5 version accounting for roughly three-quarters of total advanced sales, while the remainder is distributed across Microsoft’s Xbox Series X|S hardware.
What makes this financial feat extraordinary is that these estimates largely exclude traditional physical box pre-orders from brick-and-mortar retailers, meaning the true volume of pre-release sales is likely even higher.
This is probably a good moment to remind everyone that GTA 6 has officially been in development for 13 years.
The first trailer was released in 2023, and the game was delayed at least twice.
Clearly, it was worth it.