Here are the first four in this series:
YouTube Data and Analytics - Part 3
Well, we overlooked YouTube Shorts for the first handful of months. Yup, like a dummy we didn't study and understand the basic nuances of producing Shorts and distributing Shorts. Heck, we still don't have all the answer but at least now we know how to generate and publish a Short.
Why would one consider caring about YouTube Shorts? The below image depicts the top videos on our channel about Boston over the last 28 days. Five of the top six are Shorts.
Yeah, so what? "Shorts are just immature little blurbs that don't accomplish anything." Shorts can help you grow and expand though, is that worthwhile?
We'll keep plugging away and see what happens. We will definitely be using Shorts and will identify and attack the most useful vectors, concepts, and frameworks that customers want and help us grow the channel.
