Tezos secured a multi-year sponsorship agreement with Cristiano Ronaldo’s new home with mainstream acceptance. This isn’t the first sports contract Tezos has signed off on, but it’s big enough to put Tezos at the front and center of altcoins.
Yesterday’s announcement of The Athletic confirmed that Manchester United would soon announce a new partnership with blockchain. Reportedly, football clubs have even shot promotional materials at the club’s training center.
The deal has been set at $27 million and has Tezos sponsored schooling kit. To add to the Tezos signature schooling kits, their collaboration might also amplify to the WEB3 and the Metaverse, which Manchester United targets to make bigger.
As mentioned earlier, this isn’t Tezos’ first esports deal; it’s not the last, as it builds a foothold in the industry. Last year, McLaren, the second most successful team in F1 history, withdrew its NFT announcement. Built on top of the Tezos blockchain, the McLaren Racing Collective was born after the racing team decided to make Tezos one of the sponsors of F1, Indycar, and esports.
In addition, in May last year, Red Bull Racing Honda announced a partnership with Tezos. At Tezos, blockchain was responsible for building the first NFT. In addition, Tezos goes beyond the sports world to partner with well-known companies like Warner Music Group. Furthermore, the company has partnered with one of the Tezos-based audio NFT platforms.
The Ecosystem is still making progress, but its tokens still rely on broader market signals. For example, the altcoin has decreased by 65.99.1% in nine days in the last three months but has recovered by 34.6% during the previous eight days at the same time. In the future, coins may increase as the parabolic SAR shows an active upward trend. Still, MACD also offers a bullish move, bringing bullish momentum to altcoin.
