You Can Copy a Culture's Look. You Can't Fake Knowing Its People.
30 Sep 2026 1 minute read 1 comment Patrick Larsen $0.10
The one rule I follow when designing outside my own culture. Whenever I design for a culture that isn't mine — which is most of the time — I follow one rule: study the people, never just the aesthetics. It's an easy rule to state and a hard one to k...