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Domain Authority: Easy to quote, easy to get wrong

12 May 2026 9 minute read 0 comments Mike Ermolaev

Domain Authority (or DA for short) is one of those numbers people still grab almost by reflex. You open a spreadsheet, scan the media list, spot a DA column, and within seconds you already feel like you know which sites look strong and which ones don...

Striking the Balance: Effective Cybersecurity Visualization for Informed Decision-Making

20 Oct 2023 2 minute read 3 comments Matthew Rosenquist

In the complex and ambiguous realm of cybersecurity, the power of visualization tools cannot be overstated. When employed judiciously, they serve as invaluable assets, offering crucial data in a readily comprehensible manner. Conversely, when inunda...

Is the Freelancing Winter Coming?

25 Jan 2023 3 minute read 2 comments WinterYeti

Because I work as a professional writer, and have done so for the last 18 years at least, I've seen a few seasons of ups and downs. In our business the term "feast or famine" is extremely appropriate. There are times when we have more work than we kn...

Video - Cybersecurity Value and Metrics with Gavin Grounds

27 Oct 2021 1 minute read 0 comments Matthew Rosenquist

Measuring the true value of cybersecurity with Gavin Grounds, Executive Director of Information Risk Management and Cybersecurity Strategy at Verizon. Listen as we explore the benefit of security metrics that effectively quantify risk and how to bes...