Why A Successful ICO Still Needs Promotion

Why A Successful ICO Still Needs Promotion

By mummyrio | SIDECHAINNEWS | 28 Dec 2020


There are thousands coins in the market but only some of them are worthy. On the other hand, some good coins seems to die because the coin loose the community. A supporting community is very important for a coin. A group of developers, traders, holders, stakers, miners and other supporters make the coin alive. Bitcoin community started to grow with the forum of bitcointalk. Many people join the forum. The next phase was the birth of new coins from doge coin, litecoin, eth and other coins. All the coins are supported by community.  Every community becomes the decentralized community. 

CAN CRYPTOCURRENCY WITHOUT COMMUNITY?

It is impossible. Cryptocurrency is community currency. The community accepts the coin as the payment system. That is why the bigger of the community, the better of the coins.  The first-ever Bitcoin faucet was called exactly that - The Bitcoin Faucet - and was released for public use back in 2010 - one year after the inception of Bitcoin itself. It was created by a man named Gavin Andresen, who is currently known for being heavily involved in cryptocurrencies, especially Bitcoin.

Bitcoin faucet / bitdegree tutorial Launching of bitcoin faucet had spread bitcoin to wide users.  Cryptocurrency without community will loose its value sooner or later. When public see that there is only few wallet holders, they will think twice to buy or use the coin. It will effect to coin's demand in the market. When the demand is low, it will effect to the drop of the price.

A SUCCESSFUL ICO COIN STILL NEEDS PROMOTION

In marketing branding is very important. Promotion and campaign to make brand of the coin loved by the users will make holders keep their asset. They will not sell the asset because they know that the coin has good value. It is different when an ICO developer that made successful fundraising then keep silent. The holders will sell the coin and dump the price. There are too many tokens and coins in market that now have only few dollars of trading volume. Traders will take decision when they see the daily trading volume. Trading volume under 1000 USD daily will be ignored by big and experienced traders. That is why campaign and promotion are very important. 

HOW TO CAMPAIGN AND PROMOTE AN EXISTING COIN 

The strategy is very easy. A developer usually has bigger supply coin than others. Take few percents of the supply coin that the developer hold to airdrop, bounty job, microtask or tipping. Cooperation with pubilsh0x like AMPL token to tip authors are very effective campaign. I do not know AMPL token before the token is used as the utility of tipping in publish0x reward. Now, I know AMPL token and the token is very popular among the publish0x users. Besides that, the contest that AMPL makes will increase the visibility of AMPL token in search engines. The posts  about AMPL token will be free campaign for AMPL developers because when the posts reach no 1 search, the post will be a free article promotion. 

KEEP THE COMMUNITY AND REWARD THEM

Giving reward to wallet holders will increase the loyalty of the users. The more the users the greater value of a coin. 

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mummyrio
mummyrio

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