Gemini's Stroke of Marketing Genius

By cryotosensei | diaperfinancingfund | 27 Oct 2021

So the Gemini APAC team attained a following of 6000 users for its Telegram channel the other way, so what better way to commemorate this milestone by organising a giveaway competition. This is when I felt that it demonstrated brilliant sparks of brilliance because it affirmed existing users' support without missing out on the opportunity to expand its follower base. Here was how it structured its giveaway competition:

Tag a friend who doesn't have a Gemini account, and state one reason why they should join us in the comments section. 5 winners and their tagged friends get to walk away with $100 worth of Gemini swags!

Honestly speaking, I didn't have the slightest idea of what 'swags' meant until I figured out from the context that it had to mean some sort of merchandise. Is this how Gen Z youth are talking nowadays? 

Anyway, this was the perfect opportunity to nudge my friend into joining Gemini (and benefitting from the referral reward). So I eagerly joined the competition:


Notice how I used the word 'swag' in my response so that the Gemini team would be gravitated towards my words!

In any case, you should definitely check out Gemini APAC Telegram channel: Its contents are educational. It showcases a hot and rising token every Tuesday via a feature called #TokenTuesdays. It also publishes the hottest crypto news every Friday through its weekly report called #NewsFlashFriday. It's a fuss-free way to keep oneself updated with crypto developments. 

Crossing my fingers and hoping to win! 


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