Metaverse, as described by GlobalData Social Media Research, is a virtual world where users can share experiences and interact with simulated scenarios in real-time. It is based on the presence of other people in a virtual space who can see you. Today, the Metaverse is a shared virtual space in which people are represented by digital avatars who are, one by one, seen as ready-made players.

With the increasing popularity of virtual reality, the metaverse concept has also gained acceptance. Businesses are working to manage their daily lives with virtual tools, and not just because they hope Metaverse will be a much-needed solution to their daily problems. The adoption of metaverse consumer platforms by companies will transform the way people play, shop, access media, and interact.

Metaverse offers a solution in the age of the Pandemic a solution to the virtual work conundrum companies face when they switch to full-time remote work and try to expand their workforce with freelancers. If CEO Mark Zuckerberg wants Facebook to become more online than ever, his Facebook Workroom offers them and businesses a way to live in this brave new world. Facebook's Workroom is an attempt by the social media giants to dominate the emerging Metaverse market, seen as an attempt to tackle the zoom and magic of virtual reality (VR).

Microsoft CEO Satya Nadella wants to build a metaverse company, while Mark Zuckerberg said Facebook will become a metaverse company. Facebook has postulated that it will be the one sharing the Metaverse with its virtual reality social media platform Horizon, which is currently in beta, as well as with live maps.

Microsoft says it is building Microsoft Enterprise Metaverse, a mesh of mixed reality and cloud-based meeting apps that teleports a person to a remote location to share an experience. Tech companies build Metaverse real estate, and brands use them to sell their products. Companies need to market their new customers in the Metaverse.

Mark Zuckerberg is ready to engage Facebook in the Metaverse conversation and hopes that Facebook will evolve from a social media platform into a full immersive metaverse experience that includes 3D, virtual, and augmented reality for work and entertainment in the next five years. At some point, people will be able to enter the Metaverse.

Metaverse, also called meta, is a term that describes a virtual reality environment that is larger than our present world. Wikipedia defines the metaverse as "a collective virtual common space created by the convergence of improved physical reality and permanent virtual spaces, including the sum of virtual worlds, augmented reality, and the Internet.

When the Metaverse comes out, it will be a big deal to people who work, play, and socialize in an alternative digital reality, a metaverse mirror world, an AR cloud, a magic word, a spatial Internet, or a living map. It is predicted that Metaverse will encompass worlds like these. If one belongs to the so-called metaverses, one can imagine a huge world in which everyone lives in a networked 3D space.

Apple and other companies will eventually launch the first consumer-oriented augmented reality headsets, including Facebook. I have been working on predictions and blog posts about various social VR platforms and virtual worlds for 2020. The answer to the question of how we will develop the Metaverse depends on how we develop the technology and become the catalyst for its rapid expansion.

In 2013, Google caused a sensation in the metaverse virtual reality industry by buying the most popular application, Ingress, an augmented reality game in which players wander through their cities and conquer energy fields known as portals for territorial control.

DEFI|DENMARK anticipates that this will bring many more people to social VR platforms that run on standalone Quest headsets such as CEEK VR, VRChat, Rec Room, and AltspaceVR. With Single Eye on Facebook, they launching the new social VR platform "Facebook Horizon" in the new year according to plans. It's going to put billions into Metaverses as more people experience Ceek, Oculus, and the different proprietary devices. DEFI|DENMARK has researched all the platforms and finds the CEEK VR platform the best and most mature.

"Augmented reality and virtual reality is the way you see the metaverse. Adding visuals brings with it all the clutter and disorder of reality, but you are still dealing with the real world." - DEFI|DENMARK