"It is better to hit more or less right than to be wrong for sure" | John Maynard Keynes, father of modern macroeconomics

Integral emotions may bias decisions made even though they are generated by judgments or decisions in question. Decisions may act as conduits to intensify a negative emotion or diminish a positive one, tendencies associated with psychological disorders. Elicitation provides a psychological distancing from emotional concerns in making moral decisions.

More recently, however, much research has focused on the role of emotions in moral decision-making. Despite increasing evidence of emotional cues that influence decision-making, the effects of emotional cues on prisoner dilemma behaviors has received significantly less attention. While counter-strategies may account for much of the variation in players behaviors in the prisoners dilemma3, increasing evidence suggests that emotional expressions are highly influential in shaping human decision-making

Five principles to keep in mind for every investor:

• React rationally not emotionally.

• I understand how compound interest works to get higher returns.

• Start investing as soon as possible.

• Always stay invested.

• Diversify.

Intuition, feelings, and emotions can be used to improve the probability of making good choices when dealing with issues that are not just straightforward, but complex, including moral dilemmas. It is now broadly accepted that emotions are experienced in conjunction with individuals judgements in moral dilemmas, but our affective processes are central in the making of these judgements. While some researchers argue that contingent emotional states may influence judgments of mere norm violations, attempts to show such effects for judgments of moral dilemmas yield mixed results

In a new study, two experiments using a famous trolley dilemma tested the assumption that, when faced with a moral choice in a foreign language, individuals are more likely to react in terms of a less emotional utilitarian approach. The language of the presentation did not influence participants decisions in this dilemma; in both languages, a large majority of people preferred the utilitarian option in this less emotional scenario. The second experiment included a less emotional version of the dilemma.

"The most important quality for an investor is temperament, not intellect" | Warren Buffett, CEO of Berkshire Hathaway

In an ethical dilemma, leaders can focus their emotions on thinking through reasons for a situation as well as feelings. Indeed, in many areas that call for effective leadership, including ethical dilemmas, interpersonal conflicts, and organizational crises, the right emotional responses are required. Psychology, emotions, and irrationality really play key roles in investment. Underestimating the risks associated with investments is a reason investors sometimes make suboptimal decisions based on emotions.

The key is understanding motivations behind emotional investments, and to avoid the euphoric and depressive investing traps, which can result in bad decisions. A long list of psychological traps convinces us to view our feelings and emotions as merely distracting us from wise financial decisions. Instead of suppressing our emotions, we can harness them to serve a purpose in education, inspiration, and decision making - namely, deploying financial emotional intelligence. Decisions can be seen as conduits by which emotions drive daily efforts to avoid negative feelings (e.g., guilt and regret) and enhance positive feelings (e.g., pride and happiness), even if they are done unconsciously (for reviews, see Keltner & Lerner 2010, Loewenstein & Lerner 2003).

“Investors should not forget that the most important metric is not the return obtained, but the return weighted according to the risk assumed. After all, nothing should be more important to investors than the ability to get a good night's sleep” | Seth Klarman, American billionaire investor, hedge fund manager, and author

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This is an informational article, I do not promote, endorse or recommend any particular investment, investments may not be suitable for everyone as the entire amount invested could be lost.