Brave Activates Its 8M User Base To Support Charities #GivingTuesday

Brave Activates Its 8M User Base To Support Charities #GivingTuesday

By Ed-california | CoinBuzz | 2 Dec 2019

If you’re a fan of BAT and Brave I’m sure you’re already well aware of the privacy-centric browser’s success, but let me indulge you all once again. 

Brave has surpassed 8 million monthly active users, has over 300,000 Brave Verified Publishers, has high engagement with a 14% click-through rate, compared to the 2% industry average, has nearly 500 privacy-preserving ad campaigns, is 3-6x faster than other browsers, and has finally released Brave 1.0 version.

Brave continues to improve and grow each and every day while preserving user privacy, providing faster browsing time, and rewarding users with BAT. 

But that’s not all, Brave is heading into the holiday season with a big heart by participating in #GivingTuesday through The Giving Block #BitcoinTuesday campaign. 

As a presenting sponsor of the #BitcoinTuesday campaign, Brave is leveraging its 8M+ user base by dedicating 100% of its ad inventory to ads from participating charities on Giving Tuesday

On this day, December 3, The Giving Block’s 100+ nonprofits participating in this campaign will receive all of Brave’s ad revenue and donations from Brave users. 

By doing this, Brave is enabling its 8M+ user base to help others on a day that’s all about expressing gratitude and making the world a better place. Brave is leveraging people’s desire to help others and providing an easy avenue for them to do so. 

Essentially, Brave is creating a win-win-win scenario where the people in need get help, the Brave users are satisfied that they were able to help, and lastly, everyone who fights for a better web, including BAT investors feel good as the project puts itself in a very positive light by fighting for a good cause. 

All in all, Brave’s participation in #GivingTuesday is a testament to the browser’s ethos. 

Brave strives to make the world a better place by not only preserving people’s privacy, blocking annoying ads, rewarding users with BAT and offering them faster browsing speeds but also by enabling users to do good in the world and by doing good themselves. 

#GivingTuesday May Trigger Increased Usage in BAT Tipping System

Besides Brave’s participation in #GivingTuesday being extremely thoughtful, it’s also a great example of Brave’s unique capabilities. No other browser can collectively bring all of its users together to raise awareness and easily donate to charity on a day that’s all about gratitude. 

Therefore, #GivingTuesday is an excellent opportunity to show off Brave’s BAT tipping system and get users to start using it. 

After all, the fact is that for many users, despite using Brave for a long time, #GivingTuesday might be what triggers them to actually use BAT tipping system and see how easy it is to support what you love, be it content creators, favorite youtube channels and charities. 

Have you used the BAT tipping system in Brave? Will you participate in #GivingTuesday and donate to charity or your favorite content creators? 

Let me know if you will be participating in #GivingTuesday in the comment section below.


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