researching how Web3 projects grow
11 May 2023 3 minute read 0 comments Web3 MKT Researcher
Recovery of the cryptocurrency market always brings airdrop carnivals and battles. In 2021, before the airdrop, dYdX not only screened users according to their transactions and set up reward-receiving qualifications but also set unlocking rules for t...
20 Apr 2023 4 minute read 0 comments Web3 MKT Researcher
Previously, we discussed the growth strategy that can be implemented by liquid staking projects after Ethereum’s Shanghai Upgrade. Can it apply to general staking projects? In this article, we continue to explore the strategy for rapid growth. The ma...
17 Apr 2023 4 minute read 0 comments Web3 MKT Researcher
Marketing campaigns not only can help brands get exposure and reach a number of potential customers but can also increase user engagement and product usage. Apple: Shot on iPhone Users use their iPhones to take photos and share them on social media,...
17 Apr 2023 7 minute read 0 comments Web3 MKT Researcher
The price of BTC hit $27,000 and ETH hit $1,700. Two popular projects – Arbitrum and Space ID held exciting airdrop events. The bull market is here?! Let’s take a look at the airdrops emerging in March: SafeDAO: “Redistribute unclaimed SAFE airdr...
13 Apr 2023 8 minute read 0 comments Web3 MKT Researcher
Both products and users are indispensable for the success of a product. But which one goes first for Web3 projects? We’ve seen quite a few answers stating that product development is a top priority. With decent product quality and user experience, pr...
13 Apr 2023 3 minute read 0 comments Web3 MKT Researcher
Since February 20, 2023, messages in support of the crypto ecosystem from Hong Kong have hit the long-dormant waves of Web3. At the same time, a statement from the Gemini co-founder brought a hopeful "spring" into the air. The next bull run is going...
