Let’s cut the formalities — I’m Johnbull, and if you’ve been deep in this space long enough, you already know it’s not all Lambos and Layer 2s.

I got into Web3 chasing curiosity. I stayed because I realized this thing runs deeper than just tokens and trends. I’ve seen Discords blow up, communities rise and fall overnight, projects with hype crash harder than they launched — and through all that, I’ve kept showing up.

By day, I do digital marketing, manage communities, and keep socials breathing. But off the clock? I’m knee-deep in degens, gas wars, testnets, and rabbit holes you can’t explain to normal people without sounding insane.

This blog isn’t for the “when Lambo” crowd. It’s for people who actually live here. I’ll be writing about what’s really going on under the surface — airdrops that aren’t getting hyped (yet), protocols flying under the radar, and the stuff you only learn by being in the trenches.

If that sounds like your vibe, stay tuned. If not — go back to CNBC.