6 Articles 0 Followers
25 May 2026 5 minute read 0 comments Mike Ermolaev
For regulators, forward-looking communication can matter as much as the final release, especially when it shapes expectations around token demand, liquidity, or value. The risk emerges gradually: a milestone, a teaser, a founder comment, a well-tim...
14 May 2026 5 minute read 0 comments Mike Ermolaev
Influencer marketing is a well-studied field: brands team up with content creators to explain products and reach niche audiences. Yet even this familiar channel may come with important legal nuances, especially in crypto, where KOLs talk about toke...
23 Apr 2026 4 minute read 0 comments Mike Ermolaev
A whitepaper historically worked as a technical document, but as crypto projects now use it as a persuasive marketing tool, it also creates risk. The shift in language blurs the line between explanation and promotion. This piece looks at what changes...
8 Apr 2026 4 minute read 0 comments Mike Ermolaev
Closed communities are often viewed as lower-risk spaces. But what looks private at the interface level remains fully reproducible in practice. In Telegram groups, Discord servers, and invite-only chats, messages can still be saved, forwarded, and la...
25 Mar 2026 4 minute read 0 comments Mike Ermolaev
In Web3, a token is the only element of the system that simultaneously functions as a mechanism, a coordination tool, and a source of economic expectation. That combination makes token communication uniquely sensitive. About the author:Outse...
28 Feb 2026 3 minute read 0 comments Mike Ermolaev
Web3 founders often carry ideology, roadmap, and token narrative in one person. That concentration of authority makes them the primary legal risk vector. Markets may interpret their words as vision, but regulators interpret them as intent, control,...
