There is always a hot blockchain that crypto projects want to establish their projects on. Sometimes the choices are made strategically as the developer teams behind the blockchains financially support strong ones to operate on their own chains.

When there are no incentives behind them, the projects tend to catch the hype and utilize the volume, liquidity and attention around the similar platforms. Though it used to be an easy choice as Ethereum is the leading smart contract chain and the layer 2s can be a perfect catalyst, the paradigm has shifted.

The airdrop hunt became a type of hustle in crypto ecosystem. Yet, people are not happy with the airdrop distribution process and the requirements / hidden rules behind them. Now, TON chain came with a " fair " way of token distribution with tap - to - earn mechanism.

Silent Paradigm Shift

The airdrop distribution method is shifting towards a kind of equality for everyone method. This is directly related to the unfairness in the earlier distributions and the fun side of gamification behind TON apps.

The growing attention on TON blockchain cannot be disregarded. Though, in the beginning, new projects were choosing it to have a fresh start, even the existing projects that have been forgotten in the ecosystem are initiating a come back plan with TON apps.

GAMEE can be one of the most recent examples of that trend. Though it is a crypto with a long history behind it, the team decided to make use of the current marketing strength of TON ecosystem. As there is an integrated Wallet, well - known tapping system, and a simple but effective task structure adopted by millions of users, the devs did not want to turn their back on that opportunity.

We may see more projects starting a campaign or reward system on TON blockchain as the hype does not seem to go lower while the projects such as Hamster Kombat, Gamee, Pixelverse and several others have not distributed their reward tokens.

Note: As long as the conversion of points can be done as successfully as Notcoin, these projects can stay alive and thrive to what they aim for. However, should they choose that way that they use the social power they gained and leave the product aside, they can only stay alive in wild crypto times.

What do you think about the growing interest in TON blockchain?

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