SignalFire.com states there are more than 50 million people around the world who call themselves content creators. And with more children aspiring to be successful YouTubers than astronauts, the field is well positioned to see continued growth over the coming decades. All of these content creators as well as more traditional publishers are currently stuck using antiquated and expensive advertising technology to monetize their creations.
These outdated and pricey monetization tools include advertising models that take as much as 70% of the revenue spent. Imagine learning that your blog just acquired an advertiser that spent $3 per 1,000 impressions, but you will only see $0.90 per 1,000 impressions. Creators are moving their top fans off of social networks and onto their own websites, apps, and monetization tools, and fees this steep are likely a contributing factor. Well…
Adshares has entered the chat
Adshares takes the opaque and costly advertising model and uses the blockchain to turn that massive margin for middle-men into a modern, scalable, transparent, and equitable agreement that benefits both publisher and advertiser. It does this by way of a peer-to-peer decentralized marketplace running on the ESC blockchain.
According to Adshares’ whitepaper, creators can browse the advertisers who are looking for products that they believe will match best with their consumers in order to maximize yield. Conversely, advertisers can periodically check and analyze information about ads as they roll in in order to decide which one to pay for and how much.
On the consumer end, users will eventually be able to make use of the Adshares Token. Users will actually be able to make a bid to websites in order to see no ads whatsoever or opt to share their advertising preferences. The latter will end with the user being served ads that more likely to get a response and sharing the ad purchases.
The Adshares Token promises to be deflationary due in part to the dividend mechanism. The token can be purchased at a cost of $3.07 at the time of this writing and is available at a number of exchanges including Changelly PRO, Pancake Swap, QuickSwap, and ApeSwap.
Additionally, the ESC blockchain is said to be ultra-fast at 1.4 million transactions per second with low transaction fees. Adshares promises a lot more including selling ads in the metaverse, staking, and cross-chain capability. To learn more about the project, check out Adshares.net.
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adshares.net | Adshares Whitepaper | Adshares Token on Coinmarketcap
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