Ubisoft (Known for Assassin Creed and Farcry) is all set to develop games in where you would be able to buy in-game items using Eth as CEO of Ubisoft said "Blockchain technology is potentially revolutionary for video games in future.
This is something exciting if Ubisoft (Which is the fourth largest video games giant) uses blockchain then it would open the doors for other Tech and gaming giant to adopt blockchain.