Crypto.com has been pushing harder than ever before with their marketing and PR. And it seems that they don't plan to slow down any time soon.
They introduced the "Crypto.com university" which models after learn&earn similiar to Coinbase and Coinmarketcap.
It works by going into the "Missions" section of the app and then reading an article about crypto inside the app "currently it's about Bitcoin".

However after finishing reading, there is (currently) no quiz. You just get put back into the app and get your reward.
Unlike for example Coinbase, crypto.com doesn't reward you with crypto. Not directly at least. You get rewarded with diamonds.
These you can exchange for a lootbox, which contains some amount of CRO. For further information on the boxes and rewards you can read this article.
Now, whats my opinion on the whole thing? I think it's a good start. Now it depends on what they do with it.
One of the biggest downsides currently is the reward. It's 1 diamond. So for doing it you get 4% closer to the chance of winning a (often times small) amount of CRO.
Another big downside is the cooldown. Normally it's 24 hours to redo a mission. But in this case it's set to a month of wait for a new lesson and a new opportunity to earn another diamond.
So I think it's good that they start to head into this direction, but at the moment I don't know if I would shake in excitment if I saw another lesson appear.