When blockchain based games refuse to use proven communication pathways... We have been playing online games for a couple years at this point. And almost all companies and publishers have figured out a way to get new game information to it's players in a easy to use and easy to understand format.

Let us for example take a look at Alien Worlds. It is a popular Blockchain based game and in it's heyday was the #1 dapp around. To this day I still don't know how I got looped into their e-mail distribution list but I am. So periodically I get e-mails from Alien Worlds team with regards to new updates (which are far and few between) and new lore.

Let's take a look at this latest e-mail from them....

This e-mail tells me no real information. All it is doing is giving me a link to click on to take me to another website where I can learn more about it. Let me be clear I do not mind getting e-mails from companies I follow or even games that I play. What I have an issue with is that this information is not available what so ever on https://play.alienworlds.io/. Which you know is the game itself.

On the actual Alien Worlds game there are links to their Discord server or their Telegram. What you don't find is their Medium posts where all this information is located. 

See bottom left corner:

So what this tells me is that Alien Worlds has 5 places that it can give out information about it's game.

1) The game itself (which is doesn't do)

2) E-mails

3) Medium Articles

4) Telegram Channel

5) Discord Server

Now let's compare this to a AAA game, New World. 

You can stay on New Worlds website and read through the forums or dev posts and get everything you need to know about the game. OR what I do and what a lot of people do is just open the game up.

On the main page before you login you are greeted with 5 recent updates for the game itself. If you click on one of them it will automatically open a web browser tab to their OWN website where the details are listed out. This is a normal way to get information to your users.

Why then do so many blockchain games and tokens make it so hard to find relevant information. I remember when I started out in the crypto space and I felt like I was so lost. Which is why I gravitated to like AtomicHub because it was easy to use and sites like HIVE.Engine and any site that included something like the image below, I stayed far away from for the longest time.

Cryptocurrency and everything blockchain will never become "mainstream" fully until the barrier on entry is reduced. If it is too hard for my parents to just go to a website and figure out what to do, then it won't become mainstream.

I am picking on Blockchain games specifically in this article but it's a broader problem with the Crypto-verse. We all need to figure this out. I saw we because if you are reading this article then you are in some ways invested in cryptocurrencies.