"Getting in early" is only one way to make money in web3 NFTs. The other surefire path, especially for decent people who don't have time to dreg around Telegram with teenagers, is to take note of established projects getting traction with the right kind of people.

👉🏼 Let's be precise. The "right people" are backers or influencers. Nothing moves in web3 except the money backers put into a project or the people willing to shill it. Everything else is bullshit. If you find a project that has both, you probably have a winner. Combine that with the right narrative and partnerships, and it's a no brainer.

Projects like Mittaria, which has traction with the right backers and influencers, is legitimately huge in its little corner of the crypto space. I bet you've never heard of it, though. (I think it's legitimately incredible that we're in a market with no more than 200,000 total traders and we can still be completely ignorant of a project with an approximate 1E FP. So small but so big.)

So let's break down this huge project you've never heard of and why I'm so bullish on it.

🈵 Backers

Mittaria is the web3 outflow of the Charoen Pokphand Group (CP Group), which legitimately accounts for around 33% of the entire Thailand economy. CP Group has its hands in everything Thai from food supply chains to fashion. Mittaria is just a small part of the entire CP Group metaverse Translucia.

Mittaria (supposedly) has access to a $300M treasury from CP Group to build itself. This is Yuga Labs level funding, with the major difference that Mittaria has an established builder behind it to ensure efficiency in the building process. Financially, Mittaria can compete with anything in web3, and this rep is a huge component of its early success even before it delivers on its various promises.

The first party team has delivered on a Sandbox experience that was nicely attended by the community. The treasury will likely be spent more efficiently than a Yuga Labs treasury because there are some serious businesspeople at the helm.

🈹 Influencers

The Mittaria community is incredibly active. Mittaria has the benefit of a strong core holder base and a community of outside influencers who want to become core holders. This is far better than relying on KOLs or whales to hold up a project.

🆘 Mittaria recently drew controversy for basically refusing to kowtow to 2021 whales JeffreyGwei et al. with Way to Gods whitelists. Apparently they were going to have conversations with Gwei that broke down. Gwei, likely because he's used to projects sucking up to him and throwing WLs his wawy, interpreted this as an insult. As a result, he dumped his more than 10% share of the Mittaria Genesis NFTs into Blur bids (there is a total supply of 2222 Genesis NFTs; at his height, Gwei owned 20% of this supply).

Although Gwei meant to take all whale support from Mittaria, the incident ended up showing the true strength of the community. The FP only dipped from 1E to 0.7E after 10% of the supply was dumped and currently recovered to 0.82E. A more decentralized distribution bodes well for the future of the project.

The holder base will expand on Feb. 15 with the minting of the Way to Gods NFT. Way to Gods is considered Mittaria Season 2. The mint price of 0.08E assures that people who want to be in Mittaria can do so for a lower price. The presale has already been sold out, so Way to Gods is in all likelihood fully spoken for. The FP will likely rise quickly above 0.1-0.2E, helping to cement Mittaria as a top tier project (you can't be top tier with a Second Season at 0.01E; sorry just not happening 🤣).

👁️‍🗨️ Follow on Twitter or Diamond for more exciting, boisterous alpha.

🈲 Narrative

I said in a previous article that NFTs need to hit one of 6 metas in order to have a chance at success, and these metas are pretty much cemented because of the small selection of web3 personality types. I'm happy to say Mittaria is the exception that proves the rule. With a collaborative, family friendly vibration thing going on, the Mittaria project is a breath of fresh air for people who tire of Fortnite clones and hackneyed anime art.

It's this family friendliness that also puts Mittaria in position to move into web2 in ways that most web3 projects can't. This is good because Mittaria can lean on CP Group's RWA structure for streamlined distribution of whatever products it wants to market (CP Group is Thailand's largest real estate holder and stands as the sole operator of the multitude of 7-11s in Thailand (it's quite common to see 7-11s across the street from each other in Bangkok).

Should Mittaria come up with a plushy toy or a kid's game, it can instantly be pushed out to SEA through CP Group. Supposedly, Mittaria holders get a percentage of this revenue. More on that later.

🈴 Partnerships

When your big boss man is the richest man in Thailand, your partnership network is virtually unlimited. As a young project, Mittaria has already partnered with Animoca and Alibaba in meaningful ways.

❗️Animoca and Mittaria will be headlining an NFT Paris event together, and

❗️Alibaba is producing movies with Mittaria IP.

However, the biggest partners, and the only ones Mittaria really needs, are those with its sister companies within the CP Group umbrella. As mentioned, 7-11 franchising is big business for CP Group, which also runs numerous hotel chains across Asia. CP Group umbrella-ing also automatically partners Mittaria with top Thai fashion as well.

🆘 What All This Doesn't Mean

If you think all of this Alibaba partnership and 33% talk means I'm holding Mittaria like I would a Berkshire Hathaway Class A stock, you're wrong. We're still far too early in the web3 game for me to believe that a huge company like CP Group is going to worry about paying an NFT holder a percentage of its fuckin global 7-11 revenues. 👁️‍🗨️ Relying on a private corporation to keep its promises is also decidedly un-web3. 👁️‍🗨️ My play here is to coast on everyone else's I'm-getting-that-7-11-money-hype until the FP of Mittaria moves into the 5-10E range. In a bull run, I think this is a conservative estimate of possible FP.

It's literally hilarious that the company hires these clueless 20something community managers from Western countries to shill the 7-11 shit in the Mittaria Discord like it's a fact. If Charoen Pokphand and friends decide not to pay up, there's not a thing those Discord managers can do about it. Yet and still I'm sure there is 50-75% of the Discord relying on the word of these Gen Alpha shills who don't even sound like they're from Thailand and couldn't put any pressure on CP Group execs if they tried.

🧐 Maybe keep just 1-2 Genesis NFTs for the 7-11 money. 🤪

But overall, Mittaria is the best project you've never heard of to get into at 0.8E for Mittaria Genesis and 0.08E for Way to Gods. Uponly from here, especially in the 2024-25 bull run.

👁️‍🗨️ Follow on Twitter or Diamond for more exciting, boisterous alpha.

👁️‍🗨️ Make sure you're in position to profit from web3 gaming in 2024.