Ever since $AMPL was integrated into Publish0x, I couldn't miss this opportunity to cover quite a spicy and interesting angle about it. You see, it seems like awareness for $AMPL is going parabolic since it made headlines in June 2020 since its geyser launch. Since that time, more people are becoming aware of the project’s tokenomics, and the release mechanism is starting to attract more attention from new users.
Who has $AMPL on the radar?
Some big names actually have AMPL on their radar already. These aren’t your average joe investors. They are the leaders within the industry that are putting $AMPL on a pedestal.
Vitalik Buterin

Vitalik has been interested in stablecoins for quite some time now, particularly those aiming to be stable through a flexible supply characteristic. On the Lex Freidman podcast in the clip above, Buterin states that the demand for currency is extremely volatile and that change in demand is entirely expressed in the price for the currency if it has a fixed supply. This means that the volatility in demand pretty much leads to a volatile price.
On the other hand, Vitalik continues to state that if the supply can change in tandem with demand, then the supply changes will absorb some of that volatility - leading to a more stable pricing mechanism.
Even though he is not talking about $AMPL in this video, we all know that is the cryptocurrency that he had in mind.
This was not the first time that Vitalik would talk about a flexible supply for a cryptocurrency to mitigate shocks in price. In fact, in 2014, Vitalik wrote a detailed paper on “The Search for a Stable Cryptocurrency,” He would talk about how a flexible supply would lead to a more stable cryptocurrency.
Justin Sun

Justin Sun revealed his interest in $AMPL during the first few days of December 2020 with the following Tweet;
Somebody had posed the question, “AMPL being on which of these chains excited you the most? $TRX $DOT or $NEAR”.
Obviously, Sun would be more excited by seeing $AMPL on his own chain.
This might seem like quite a small comment for Sun to make, but the $TRX founder actually does pay a lot of attention to $AMPL. In the announcement about $AMPL becoming a multichain asset, Justin Sun said the following;
“Tron’s ecosystem is obsessed with cutting-edge DeFi assets and capabilities, which is why everyone is so excited about AMPL. We expect deep liquidity pools to form early on in order to support widespread use for trading and collateral as soon as possible.”
$AMPL coming over the Tron blockchain will help to bring more eyes to the project. On top of this, the increased liquidity coming from Tron will also help support the $AMPL markets.
Polkadot

In addition to being integrated onto the Tron blockchain, $AMPL will also be integrated onto Polkadot.
One of the co-founders of Ampleforth, Brandon Illes, was invited to be a speaker at the Polkadot Decoded conference in December 2020;

He took part in the DeFi panel discussion Polkadot’s DeFi potential alongside Camila Russo, founder of the Defiant, Alex Melikhov, CEO at Equilibrium, and Lucas Vogelsang, CEO of Centrifuge.
Being invited to take part in this panel proves Amlpeforth has big plans for Polkadot and they are surely watching it closely.
Who else talks about $AMPL?
Some other entities talk about $AMPL and are extremely important to mention.
Michael Arrington

One of these entities is Michael Arrington, the founder of TechCrunch. Magazines such as Wired and Forbes have named Arrington as one of the most powerful people on the internet. This means that one of the most powerful men on the internet is talking quite extensively about Ampleforth.
His first mention of $AMPL was at the end of June 2019. Far before AMPL was making any crypto headlines. It was here where he stated he was happy to have switched over from legacy tech to cryptocurrency tech;
His second mention of $AMPL was way back in July 2020, when $AMPL had breached the $2.50 level. At that time, he was pretty much introducing his 250K followers to $AMPL, calling it a unique coin;
He would continue later in July to advise his followers that CoinMarketCap does not track $AMPL correctly and to use the Ampleforth Dashboard itself;
Convincing Arrington about the industry-changing impact of elastic supply currencies is certainly one of the project's many major accomplishments.
Near Protocol
Near Protocol is another blockchain that Ampleforth intends to integrate into. Illia Polosukhin, the Co-Founder of NEAR, had the following to say about the integration;
“We focus on empowering the NEAR developer community to build robust, scalable projects across a range of use cases, so collaborating with Ampleforth is a natural fit”
On top of this, Near Protocol has a tonne of high profile backers behind them such as a16z, Electric Capital, Pantera, Amplify Partners, Coinbase Ventures, Blockchain.com, and Baidu.Ventures. Having these types of partners on board will help introduce $AMPL to a wide range of new venture capitalists with deep pockets.
The One Who Keeps Quiet
Lastly, perhaps one of the strongest potential future driving forces for $AMPL is keeping extremely quiet. I say he is one of the potential strongest future driving forces because of the company he owns - Coinbase.
Brian Armstrong

The CEO of Coinbase is personally invested in Ampleforth. His face is visible on the AMPL website right here.

Surprisingly, Armstrong has kept extremely quiet since investing in $AMPL.
According to Crunchbase, Armstrong has only made two investments into cryptocurrency projects in his entire career; Ampleforth and dYdX.
With such a powerful player in the cryptocurrency as one of the investors, everybody is waiting for him to list $AMPL on Coinbase - it already seems to be on their radar;


It is not a question of ‘If it will be listed.’ It is more a question of ‘When will it be listed.’ When $AMPL does finally get listed on Coinbase, we might expect the Coinbase effect to kick-in - just as it has done with every other listing on the platform.