Ernst & Young develops a Blockchain solution against Fake News together with the most important Italian press agency

Ernst & Young develops a Blockchain solution against Fake News together with the most important Italian press agency

By ManCrypto | Yyg | 8 Apr 2020


Thanks to a solution developed in collaboration with EY, it will be possible to verify the authenticity of over a thousand news produced per day by the Agency.


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In a period in which ordinary citizens are subjected to the daily bombing of Fake news, the world of information is called upon to do its part: for this reason ANSA, in collaboration with EY, has developed - first in Italy in the world of publishing - an "ANSA source" news tracking system based on Blockchain technology. Basically, from today, through the “ANSAcheck - Certified origin origination” stamp, it is possible to verify the origin of the news, whether it is present on the ANSA platforms or distributed to other editorial publications or third parties (social networks, other platforms etc.)

More in detail, thanks to the "ANSAcheck" news tracking stamp, it will be possible to trace the notarized history of each news, so as to guarantee the reader the traceability of the data and the transparency of the information, thus allowing to verify the authenticity of the sources of the news.
From a technological point of view, the solution is based on EY OpsChain Traceability technology, characterized by public transactions recorded on the Ethereum blockchain. In particular, the fulcrum of the platform is the smart contract, an IT protocol that allows you to create an encrypted string of news to allow for verification during the publication phase on the ANSA.com website. The reader, after viewing the news on his browser, can verify the presence or absence of the digital badge, which will be recalculated on the basis of the parameters of the news published on the ANSA website.


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The majority of respondents to a 2018 survey from Statista in Europe said they encountered fake news at least once a week. In fact, 37 percent stated that they came across false news every day, or almost every day. Just 17 percent claimed they seldom or never see fake news. Act now!

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ManCrypto
ManCrypto

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