good day everyone!

today i want to present you another ad which got my attention:

It is about LEGO ("leg godt" in danish = "play well"), a world known toys brand who passed from success to brankruptcy and back. They reinvented few years ago when the menace of disaster was floating above them: they chose to create more thematic and more specialized plastic construction toys.

They started the production of plastic bricks in 1949 after a the beginning of business with wooden toys, when they received a sample of Kiddicraft  Self-Locking Bricks which had been patented in 1947 in United Kingdom.

Now, please enjoy how far their creativity has gone and remember the childhood days when we loved to play with toys and dreamed about LEGO.