One of the largest banks in Switzerland, UBS Group AG, has a problem with dealing in digital assets and it may not be as easy to solve as they think.
Most Swiss banks are already behind when it comes to these types of assets but thankfully UBS has come forth and attempted to ensure it's survival by dipping it's toes into these digital assets, primarily crypto. For now all that has been done is research and looking at systems used by other banks.

Since most Swiss clients are very rich individuals keen on keeping their finances and assets private and secure, a new fear has no arisen as more and more of the wealthy populous begins to invest or at least keep a part of their wealth in crypto. Due to this certain banks think their clients might leave for more progressive banking systems that are slowly integrating crypto into their repertoire.
Switching from what banks have been doing for many years without much change to something that is completely new is a challenge to be sure!
The interest is not only in allowing clients to invest but also getting their own Blockchain systems or at the very least somehow integrating at a deeper level than just allowing trading or investing. A bold move to be sure but a smart one especially as it has been many years since Cryptocurrencies first showed up.
Thank you for reading! Hope you enjoyed it.