Revolut's newest card is a perfect example of how marketing works

By LeftFooted | bitcoinea | 26 Mar 2025


Revolut just launched a new card called 'Chrome'.


It is apparently available for everyone (I think, it's unclear) and it does nothing different to the other cards.


It just looks nicer.


Finished in a fluorescent and iridescent combination of blue, green, black, yellow and red, the card looks pretty good.


It costs €59.99 for EEA/UE users and I just want one.


I probably won't get it. Maybe. But I want one. A great example of a stream of revenue for the company, generated by nothing but marketing.

How do you rate this article?

12


LeftFooted
LeftFooted

I’m a left-footed duck that loves writing. I write about cars, watches, craft beer and, you’ve guessed it, crypto Also active on read.cash


bitcoinea
bitcoinea

Let’s talk crypto 💎💠

Send a $0.01 microtip in crypto to the author, and earn yourself as you read!

20% to author / 80% to me.
We pay the tips from our rewards pool.