Some go to social networks to watch funny videos or memes, while others go there as a job, and earn very good money.
In the era of the rapid development of the Internet and technology, it is not surprising that communication gradually flows into the virtual network: meetings, meetings with friends and even a doctor's appointment are held here. Social networks have replaced most of the books, live communication and traditional media.

With the beginning of industrialization, the platforms through which mankind received information evolved and replaced each other: newspapers gradually replaced radio, which replaced television, and it, in turn, was replaced by the rapidly developing Internet that allows almost everything. Not surprisingly, the idea of ​​creating social networks was born, where people can communicate, tell news and gossip.
But first there was the word. More precisely, a lot of words: the first well-known social network was LiveJournal, or LiveJournal (LJ): the author of the blog wrote large texts, made selections of photos, and readers left comments and communicated with each other under the post.
The appearance of the Russian-language LJ became a real phenomenon in our country, which flourished at the beginning of the 2000s and lasted until the 2010s, after which the site’s popularity waned, giving way to more “fast” media with the possibility of personal correspondence, less text and a number of extended functionality.

It was replaced by Facebook, Instagram, VKontakte, Twitter and many others. Today's social media revenue is growing year on year thanks to growing popularity: YouTube on ads increased its revenue by almost 50% in the first months of last year, the owner of TikTok increased its profit by 111% ($34 billion) in 2020, and Facebook For 6 months of 2021, it has increased its turnover by half to $19 billion. At the same time, the income of bloggers who are posted on these sites is growing. These are advertising integrations, direct sponsorship and fees from the social networks themselves.
However, the current model of the Internet and social networks has quite a few shortcomings - censorship, centralization, intrusive advertising. Over the past few years, there has been talk of a new future for the Internet - free from corporations, decentralized and secure.

Why is this happening?
The Internet is currently in the development phase of Web 2.0. The modern model allows users to independently create content, manage it and interact with other people. The early days of Web 2.0 saw the rise of blogs, then social media and other platforms, and now there are more options for visualizing content. Designers worked to ensure that the interface of the resource was intuitive for everyone, improved the design and made the sites convenient, while reducing the user's ability to remain anonymous.
At the same time, Internet corporations began to collect data and give us content and advertising based on the analytics of our search queries and purchases. At the same time, they began to sell this information to companies for which each of the users becomes the target audience for contextual advertising. It has become much easier for scammers to get hold of our data, thanks to the information indicated in the profiles.
In the era of Web 2.0, we no longer own our data as soon as it gets on the Internet: we can be blocked if the content is inappropriate, we can cancel the transaction if, for example, it exceeds the limit. It turns out that we give all our documents and data to the servers, and from the moment they are uploaded, most of this begins to belong to other companies.
In addition, all information is still stored on the company's servers, and over and over again it leaks, is sold and bought, and belongs to anyone, but not to us.

Thus, there is a need for the emergence of Web 3.0 or a decentralized Internet model, where users can become full owners of their own content, be able to monetize it and exchange information without the risk of leakage.

Features of Web 3.0
Web 3.0 is a concept for the development of the next generation of the Internet, which is based on the idea of ​​decentralization. It is assumed that in the Web3 era, people will not only become full owners of their content, but will also be able not to disclose their personal data, and the Internet itself will become more open and safe. Web 3.0 technology will not only change the Internet, but will also contribute to the ever greater digitalization and decentralization of the economy. Web 3.0 will provide reliability and security for a large number of new solutions. For example, there may be no need for banks to store or transfer money. The method of authorization in services may change, and the user will access all resources on the network using one secure key. This will allow you to link both wallets and banking applications to your single account. The new Internet will become more democratic, and the usefulness of content will be determined by decentralized autonomous organizations (DAOs). Each participant will have a voice and make important decisions for the content and the organizations themselves. As a result, the role of the users themselves will change in the decentralized Internet. They will be able to monetize personal data, buy and sell goods and services, and profit from content creation directly without intermediaries.
At its most basic level, Solcial can be thought of as an online ecosystem based on the blockchain. At the same time, the platform and applications will not belong to the “concierge” company, which takes its commission for each sneeze, but to users, each of whom will receive their share of ownership, helping to develop and maintain these services. Data will be interconnected in a decentralized way, while now it is mainly stored in centralized repositories.

Content storage is implemented on IPFS, it is accessed via peer-2-peer (p2p). No one except the user himself will be able to manage his content, will not be able to make changes, delete or use confidential information. Why? IPFS is an open source, peer-to-peer distributed hypermedia protocol designed to function as a ubiquitous file system for all computing devices.
IPFS also solves the security problems that plague the HTTP-based Internet: IPFS-based sites with content-addressed data storage and signed content protection are not subject to DDoS attacks. Hence, the accounts are tamper-proof - everything is encrypted, with no backdoors reading your private messages. You can create an anonymous account and use it however you like.
Tokens and NFTs are called upon to provide this system with “fuel”, to link them into one chain. These assets are independent of traditional financial systems, banks and governments. Smart contracts will make it possible to eliminate intermediaries and reduce the cost of translations, independently verify the relevance of data in databases, and automate many processes.

What advantages does the decentralized Solcial network give us, compared to the centralized social networks currently available:
-lack of central regulation in applications. No permit is required, thus opening up new opportunities, including access to such people who were previously discriminated against on t he basis of their gender, income, place of residence, etc.
- accordingly, less censorship and more freedom in the statements of users;
- higher fault tolerance, since applications are hosted in decentralized nodes - they are almost impossible to hack and do not depend on the operation of any one server. It will be more difficult for hackers or others to penetrate the network. In addition, if they are able to do so, each of their transactions can be tracked and canceled on the network.
- the ability to own data. Data that is transmitted over the network will be fully encrypted. In addition, users will be able to decide for themselves what information they want to share with third-party users, bloggers, platforms. Users can now sell their data and earn on it.
- the network is less prone to service interruption. Because there is no central entity to function in, it becomes difficult for distributed denial of service or other forms of service failure to contribute.
- opportunities to monetize their presence on the network, both for application operators and for the users themselves.

I think that humanity is on the verge of another technological revolution. The advent of Solcial will be a memorable event for people. The appearance of Solcial looks like a skylight for getting some kind of virtual security and protecting your data. This is a kind of attempt to build a new world, which I hope will have great success in the future.

Join to Discord: https://discord.gg/jTz4SHgQMb
Site: https://solcial.io
Telegram: https://t.me/solcial
Twitter: https://twitter.com/solcialofficial
Medium: https://medium.com/@solcial
Blog: https://blog.solcial.io