In recent years, many buzzwords have been said about cryptocurrencies, the Web3 revolution in the world of internet and finance. But what is this revolution all about? What is the difference between the New World and the old? Today my story is about how people can revive a Dead Product on their own and bring it to the top, without the involvement of corporations and states. About the Death and Rebirth of a TON.

Telegram in 2018


Let's move to 2018. For several years now, Telegram has been actively gaining popularity. After refusing to give out Russian users' data to the intelligence services, this year a full-scale war will begin against it for the first time, and the messenger will emerge victorious from it. However, that wasn't its only problem. By that time, they had already reached the figure of 200 million monthly users. But they hadn't made a dime in all the years of their existence, and this situation needed to change. They needed money to grow. Durov refused to make Telegram a public company, go public, or raise investment from venture capital funds. He needed a solution that would allow him to raise money but keep the messenger completely independent. And it was found.

The emergence of Telegram Open Network


In 2017, bitcoin is experiencing its biggest rise and fall in history.
For the first time, cryptocurrencies cease to be entertainment for geeks and techies, imprinting themselves on the mass consciousness. In them, the Telegram team unexpectedly finds a solution to their financial problems - cryptocurrency integration. Creating not just a secure and safe messenger, but building a whole new system of decentralized internet and finance, without selling their talents and entering the stock market. Realizing that there is no blockchain capable of handling the influx of millions of users, the Durov brothers decide to create one themselves. At this point, the idea of the Telegram Open Network was born.


To raise funds for development, Telegram launches an ICO, which in less than six months raises 1.7 billion dollars and becomes the largest in history. Investors compete for the opportunity to invest in GRAM - it becomes one of the most coveted investments of the year. But the joy didn't last long.

Project's first downfall


October 11, 2019 The SEC files a complaint in Manhattan federal court and accuses Telegram of illegally distributing unregistered digital tokens. The company was accused of violating the Securities Act, demanded to issue an injunction against the project, return 1.7 billion dollars back to investors, and pay another 18.5 million as a fine. One of the most tragic lawsuits in the history of cryptocurrencies has begun. Perhaps it was this decision that delayed their mass adoption for years more. After six months of proceedings, Telegram suspends support for TON and makes a deal with the SEC, promising to return all funds back to investors. The messenger, which has not yet earned anything for the entire time of its existence, was obliged to fulfill the terms of the court and become on the verge of

Pavel Dura released an article in which he explained the reasons for stopping the development of TON.


"We are very happy with the result of the technology we created. TON had the potential to turn the world upside down. Unfortunately the American court did not allow us to do that. Maybe in the future something will change, but not today. We tried and failed. Now we leave it to the next generation of entrepreneurs and developers to learn from our mistakes. I want to wish good luck to everyone who fights for the cause of decentralizing balance and equality in this world. It's the right thing to do. It is perhaps the main battle of our generation. We hope you succeed where we have failed."

But the TON story didn't end there. It couldn't end like that.

Rallying developers, rebirth of TON

From the very beginning, TON was designed as a blockchain that could handle the load of millions of users and become a full-fledged payment infrastructure. It took years to develop. In the web2 world, where proprietary systems were closed code, the project would have remained a memory. However, in the new world of the Internet, technology belongs to people, not companies. The TON code was posted on GitHub, and the community of developers decided to unite to finish what Telegram could not.

In 2020 they took on the project development and launched testnet 2. And in 2021 they released their White and announced the release of the main network. This is how the TON Foundation was born - a community of people united by the idea of reviving the technology and bringing it to the masses.

In December 2021, Pavel Durov first endorsed the new TON. He expressed hope for a future generation of developers capable of realizing the dream of a blockchain platform for all.

TON was reborn in 2022 with the help of the community, becoming a complete and efficient blockchain in the market. Thanks to sharding and parallel transaction processing, TON has demonstrated high speed, reaching a record 104,000 transactions per second. This is a promising technological solution that could become a mass-market product in the future. TON continues to evolve and is even more interesting to investors and Durov himself.

TON's connection to Telegram. Super App race.


As it turns out, in 2018, the Telegram team saw future trends years ahead. The success of WECHAT captured the minds of investors and tech entrepreneurs around the world. Just imagine an app that has all the services a user needs:

  • He opens WECHAT in the morning, texts with friends, then pays through it at the local store and orders a cab home here.

This is an app that knows everything about anyone in China. A true dream for any investor and the watchful eye of big brother. The financial success of WECHAT, the desire to replicate it and avoid widespread surveillance has settled in the minds of many Western entrepreneurs.
Two next-generation applications have entered this race to create a decentralized competitor to the Chinese giant - Telegram and Twitter.


Durov and Musk, who have predicted and created global trends many times before. Right now, they have announced plans to build a new generation of apps. Telegram, with more than 800 million monthly users. It is among the top five most popular messengers in the world. Moreover, it's the most popular messenger in the cryptocommunity.

Telegram. An app that will have everything?

Imagine Telegram wants to become an app where you can transfer money, pay for purchases, order a cab, all in two clicks, securely and anonymously. But how do you implement that so you don't lose your independence and rely on centralized intermediaries?

They gave it to themselves back 4 years ago, and it's a TON. The moment has finally come when they can settle the score with the SEC and break even. The first step was to integrate web applications directly into Telegram, then the messenger and TON teams reunited for the first time to launch their first joint product, the Fragment marketplace.

It has already sold more than $120 million worth of digital goods. For example, anonymous numbers for Telegram, which have increased in price 24 times since its launch.

This success showed the potential of integrating web3 technology into traditional messengers. For the first time in history, users were able to directly own their data and accounts without depending on operators and intermediaries.

Durov's next steps


Durov announced that the next step will be to create a set of decentralized wallet applications and exchanges inside Telegram so that everyone in the world can use crypto safely and quickly. A TON Wallet has been integrated right into Telegram, which can now be directly accessed by any messenger user. Just think how many people this opens the way to decentralized finance.


TON right now is becoming the first cryptocurrency to really go mainstream. They are closing a real need.
You can directly transfer money to any Telegram user anywhere in the world without banks, sanctions or politics. You can buy anonymous numbers with it, pay for VPN domains. Its mutual integration with Telegram opens up many new opportunities to attract web2 traffic. Huge user base and a large number of usage scenarios - mini-programs, payments.

Telegram is creating the world's first truly decentralized service. Right now, it is realizing the dreams of crypto-enthusiasts about what the new internet will look like, and TON will be the tool that makes it possible. Integrated into one of the biggest messengers in the world, it could be the bridge that brings the next billion users to cryptocurrencies and a new, freer world.

Four years later, Durov is taking revenge for his defeat and trying to change the world for the better once again.













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"Implementing an Idea: Money from the Air"
"Implementing an Idea: Money from the Air"

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