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#217 🔸 How to maintain deep connections in a superficial world

By luciman | SelfInvest | 9 Apr 2026


If appreciation is the fuel that keeps a relationship alive, there remains a question of where and how genuinely deep relationships are still built in a world that seems to have chosen, systematically, superficiality. This is not a rhetorical question and it is not nostalgia for an idealised era. It is a real problem, with concrete causes and possible solutions, if you are willing to look for them.

We live in a relational paradox without precedent. We are more technically connected than any generation before us and, at the same time, studies show that loneliness has reached epidemic levels in many Western societies. The former Surgeon General of the United States, Vivek Murthy, named loneliness one of the most serious public health crises of our time, with physiological effects comparable to smoking fifteen cigarettes a day. It isn't contact that is lacking. It is depth.

What the modern world has done to our attention

Before talking about solutions, we need to understand the mechanism. The world we live in is built, deliberately, to fragment attention. Social platforms are designed to maximise time spent on them through continuous stimulation and variable reward, the same neurological mechanism that makes gambling attractive. Every notification, every scroll, every reaction received activates a small dopamine pulse that makes the brain want more.

The direct consequence for relationships is that we have begun applying the same superficial rhythm to human interactions. Conversations become rapid exchanges of information. Questions are replaced by emoji reactions. Presence is simulated through a like sent at midnight. And gradually, we have grown accustomed to a form of contact that ticks the box of connection without actually satisfying it.

The problem is not technology itself. The problem is that we have not developed, as a society, an attention hygiene that protects us from its side effects. We let the digital world set the pace and depth of our relationships, when it should be exactly the other way around.

Depth comes not from frequency but from quality

One of the false beliefs we have inherited is that a deep relationship requires frequent time and constant contact. That isn't true. You probably know people you haven't seen in years and with whom, when you meet again, the conversation picks up exactly where it left off. And you probably also know people you see every week but with whom you have never actually arrived anywhere real.

The depth of a relationship is determined by the quality of presence, not the quantity of contact. It is determined by conversations in which both people take the risk of being vulnerable, by moments in which you are not performing for each other but simply existing side by side without a mask.

Arthur Aron, psychologist at Stony Brook University, demonstrated through his research that emotional intimacy can be generated even between strangers through a set of progressively more personal questions and a sustained mutual gaze of a few minutes. The experiment, later known as "the 36 questions that make you fall in love," shows that depth is not necessarily a product of time, but of mutual disclosure and genuine attention.

Why we shy away from depth

If depth is so valuable, why do we avoid it so often? The answer is that real depth requires vulnerability, and vulnerability is perceived, in our culture, as risk. Showing yourself genuinely to someone means accepting the possibility of being rejected not for a filtered and managed version of you, but for who you actually are.

Superficiality is a form of protection. If you show nothing real, you have nothing real to lose. But the price of that protection is that you live relationships that never truly touch you, relationships in which you are physically present but emotionally absent. And over time, this form of isolation produced by yourself is just as painful as any other form of loneliness.

Brené Brown has spent decades studying vulnerability and arrived at a conclusion that initially seems counterintuitive: vulnerability is not weakness. It is the source of courage and of authentic connection. People who allow depth in their relationships are not less vulnerable to pain; they are simply willing to risk that pain for something real.

How to build and maintain depth in practice

The first concrete thing you can do is give up surface conversation as the default mode of interaction. Not because small talk is bad, it has its role, but because if you stay there with everyone, all the time, you never go deeper with anyone.

This means asking real questions. Not "how are you?", to which the implicit answer is "fine, you?", but "how are you actually doing these days?", or "what's occupying your mind the most right now?", or "is there something you've been thinking about and haven't had anyone to talk to about?" These questions are not intrusive when asked with warmth and genuine intention. They open a door that the other person can choose to walk through or not.

The second thing is to create rituals of connection, meaning recurring moments that have quality rather than just frequency. A dinner without phones with the people who matter. A weekly walk with a friend. A Monday evening that you know holds space for real conversation. Rituals give predictability to connection and protect it from the chaos of overloaded schedules.

The third thing, and perhaps the hardest, is to be the first to show up. Depth in relationships operates on the principle of reciprocity, but someone has to begin. We usually wait to make the first move only after the other person has shown it is safe. But if both of us are waiting, nothing happens. Going first means accepting the risk that the other person won't respond at the same level. Sometimes they won't. But when they do, something real is built.

Choosing the relationships in which you invest depth

You cannot be deep with everyone and you shouldn't aim to be. Emotional energy is finite and it needs to be invested with discernment. Anthropologist Robin Dunbar calculated that the human brain can realistically maintain relationships of genuine depth with a relatively small number of people, around five for the innermost circle.

This doesn't mean you can't have pleasant and valuable relationships with more people. It means that real depth, the kind that requires presence, vulnerability and constant emotional investment, is possible with a small group. And precisely for that reason, it is worth knowing clearly who those people are for you and consciously giving them the attention and quality they deserve.

The superficial world will not become deeper on its own. But your relationships can be an enclave of depth within it, if you choose that actively.

Think of the five most important relationships in your life. How much real depth exists in each of them right now? And what concrete step could you take this week to bring one of them one level deeper, beyond the surface?

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luciman
luciman

I believe in personal growth as a continuous journey — especially on a psychological, financial, and broader human level. What I share here comes from direct observations and real-life experiences — both my own and those of people around me.


SelfInvest
SelfInvest

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