Marketing is fun and shouldn't be classified as difficult

Sure... not all marketing skills, tactics, or strategies are created equal

It can be straightforward or has several steps involved

However, the basics and fundamentals are there...
and it's just people. You just have to get to know people and how they buy stuff

Allow me to explain...

A few years ago, I started my first venture to building my online business and I thought it was going to be easy

Turns out... it's hard as sh*t to make money online

But it's also difficult to work a regular job and having to report to someone for little to no pay

I've been there... It's not very fun

So why is marketing fun?

How about I just ask you a different question...

How many times have you bought and assembled a table?

4 legs and a top right?

And how many times have you had to peek at the instruction manual?

"Did I make this was the right leg?"
"Was this the right screw?"

I know that this tends to happen to me sometimes

Then I'll ask myself... "why didn't I just look at the instructions first?"

And that's when it hit me... Read the instruction manual

Now that may seem really basic, but you'd be surprised at how many people don't read the instructions

I'm guilty of it

So how does this pertain to marketing a business, product, or service?

Well turns out there's a marketing manual for these things

I'm not talking about some random guru out there just posting on social media platforms
raging about how you make $10,000 from sending messages on your phone (which is possible but for another post)

I'm talking about laying down how to lay the foundation of a house before you build a house

The foundation and fundamentals are the most important things to learn,
but the key is to stick to the basics and not be overly complex

Bruce Lee once said...
"Fear not the man who practices 10,000 kicks 1 time, but fear the man who practices 1 kick 10,000 times."

So what are the basics of marketing...?

Here are 5 basic questions

Think of it as a marketplace from back before the internet...
I'm talking about way back when everyone was riding around on horses 
Or even further back when you had to walk to the biggest village

1. Where is the marketplace?

2. Who is at the marketplace?

3. What are they looking for? 

4. Why did they go to the marketplace?

5. How do I get them to buy my thing?

These questions are as old as time itself

Understanding these fundamental questions and how to effectively answer them is
how you'll have a winning product/service 

There's plenty of layers to these questions...

Let's take use my table example!

Imagine you're someone who builds tables for a living.

Let's say your table is top of the line, state of the art, premium quality wood

It's not that particleboard nonsense that's compressed sawdust... but a table made from a real oak tree

How would you get someone to buy your table?

Where are they buying tables? online? IKEA? boutique?

Who is buying a table? Male? Female? Mom with kids? Single Bachelor?

What kind of table are they looking for? Oak? Cheap? Convenience? 

Why are they looking for a table? New home? College? Replacement?

and the biggest question is... "How do I get them to buy my table?"

And that's the only question I can't answer for you

Because I don't make tables... 

Hope this was helpful and insightful on marketing your own product/services/business

Stick to the basics and steady progress daily

🤙