I don't know what happened to him, but Mark Zuckerberg is now a watch guy.

Here, he was spotted wearing a Bulgati Octo Finissimo while telling everyone Meta AI has nearly 600 million monthly users

A lot of people say it all changed when he attended Anant Ambani's pre-wedding party.

There's this clip that went viral where he and his wife are seen talking watches with Ambani.

His wife Priscilla noticed Ambani's watch and said it looked great, and told Mark he should get one himself.

We don't know. What we don't know is Zuckerberg is now wearing watches all the time, and they're always expensive, and they're always actually great, well researched watches.

Translated, he's not just buying expensive stuff. He's buying stuff that only true watch guys would know about.

He probably got an advisor, maybe.