Spotify Playlists.

Ok, so we all know Spotify playlists are the new target to aim for, as musicians, in our ever-changing landscapes.

That being said; Spotify’s recent removal of 750,000 “terms violating” tracks does raise the question: how to use playlists, not only to increase the reach of your music but also safely and in keeping with the terms Spotify sets out.

I’ve had experience in applying for, curating and building audiences for playlists with my company “Under Played playlists” (UP Playlists) in the last few years so just want to put some of that information out for people to use however they see fit.

Firstly; when applying for a Spotify playlist make sure there is a way for the curator to get in touch with you should they like your song. If you are using a third party site check to make sure your contact details are up to date and available and if there is not an option ENSURE you have at least ONE form of social media attached to your Spotify profile. Numerous tracks haven’t made placement on my list because informing an artist of their success is a huge prerogative in driving traffic to my playlists, which is always a consideration for the curator in these situations.

Second: keep your socials up to date, if you have to schedule posts to do this, that’s fine, getting to a social media and seeing a most recent post from three months ago doesn’t do a lot to motivate a curator to place your music (even if it’s great) because the relationship is a two-way street and you’re lack of activity can reflect badly in those placing you.

Third and my final point for now: don’t be deterred by failure, if you get rejections to ask if there’s any feedback you can have from the submission, or what the curator was looking for which you didn’t have, either in the music or on the social side of things.

Good luck applying for your next playlist, remember to follow UP Playlists for all the best music coming out of 2021 and beyond.

UP Playlists: https://open.spotify.com/user/2dq5m4ts36zy0btw7tdfii8qq?si=f8MdCbekSDuzuPFmXERyfg