Ever wonder how crypto will get past speculation and move toward utility? Just two days ago Spencer Dinwiddie released 90 Ethereum tokens (digital bonds) representing a piece of his $34M NBA contract. Each token is worth $150,000 (only accredited investors) and pays out monthly based on his contracts terms. This is huge- ISA’s are huge!

But you don’t have to be a NBA player to create your own “social token”. Unlike a bond/token with rights to future cash flows, a social token can be used to increase fan/consumer engagement. Tokens can be made redeemable for an hour of your time, pieces of merchandise, endorsements on social media, and so on. Have a business with a loyalty program? Perfect, provide loyalty members tokens to verify.

It is literally this easy:

Step 1- Create ERC-20 token:

https://vittominacori.github.io/erc20-generator/

Step 2- Provide liquidity for the token:

https://uniswap.exchange/add-liquidity

Step 3- Promote your brand and token utility on social media:

https://twitter.com/pet3rpan_/status/1216421211183271936?s=21

Your token is only worth what people are willing to pay for it and what you are willing to redeem it for. You find people who want to build up liquidity for the token by pegging it to Ether. Liquidity providers earn a percentage of every buy/sell on Uniswap. Welcome to crypto.

More information, use cases, and people/companies doing this below.

https://messari.io/article/shoot-your-shot-dinwiddie

https://bankless.substack.com/p/how-to-tokenize-yourself-full

https://twitter.com/tryrollhq/status/1217470672571715585?s=21

https://twitter.com/unlockprotocol/status/1217516380595138563?s=21