It was a May night in 2021. Some degen friends were as usual on Telegram discussing their vaunted successful shorts on BTC and the rugpulls they had suffered in search of the best pump of the day. There were those who had lost several ETH in their attempts to change their lives in a few minutes, someone else had spent more fees on Uniswap than what they’d earn in six months on working. But among all the different experiences of each, there was a common denominator: everyone had sold Shiba at the beginning of February for a maximum gain of 100%. No one had been able to believe that such a piece of crap would become one of the top coins in the market. No one could believe that anyone would really value something totally lacking in logical sense, technological study or the effort to propose something new, not even a new dog breed! Not to mention all the subsequent demented copies that were multiplying on the cryptomarket. The regret was palpable, but also there was anger, dismay, frustration. In that moment the idea took form in their minds: “fuck! anyone can make this shit, let’s make our own shitcoin too!”.
The first ideas were copies of memecoins on the market, perhaps more elaborate, but still copies. Suddenly, the enlightenment: “Why don’t we take the piss out of memecoins? Let’s troll people by making a deliberately bad quality product, promising huge gains in a short time, and see if anyone buys it! Hahahahahah!!!”. “look at this dog, it looks like it was drawed by a problematic child! Perfect hahahahah!!”. “let’s call it Doggy!”. “no, Doggo, as the Americans call it!”. “the Doggo’s domain has already been taken!”. “who gives a shit? Take it with GGG, Dogggo!”. “hahahahahah!!!”.
After a couple of hours, just enough time to make a contract on BSC with a random tool, to set up an ugly, cheap website and to put 1 BNB in liquidity, someone made the first buy on Pancakeswap. The impossible was happening.
A TrollCoin
After initial success, which led to the old token capitalizing around $2 million, the team’s lack of organization and sharing of vision and values quickly led the project into its decline. Subsequent attempts to enhance the pooled liquidity scarcity problem, by making a better performing contract, resulted in further failures, due to poor choices and lack of fellowship among the original team members. Some have abandoned the project believing it was dead, others, convinced of having a valid product on their hands, have remained, continuing to search for technical solutions, for new partners and to create new contents with the hope of raising the fortunes of a difficult but great love.
One evening in early November, when the renaissance plan was finally ready to go, the team decided to permanently remove the previously introduced trading taxes and sales limits, and just then, a series of unexpected purchases began. Who could it have been? Where was the catch? They were the Spanish.
A guy, finding one of Dogggo’s GIFs who knows where around the web, fell in love with it. Just a moment later he was talking to his friends at a well-known Spanish blog about that deformed dog and the potential he saw in it. Within a short time, the Dogggo’s Spanish-language group filled up with new members and a series of new purchases began, quickly bringing $DOGGGO to its former glory. One of them told us: “Dogggo isn’t a memecoin, is a trollcoin!”.
It’s amazing, everyone knew it well, but no one ever said it!
A New Identity
As a member of the Dogggo core team, I feel lucky to work with competent professionals who love this project, from the technical to the humanistic part. At the same time I’m grateful, as are my closest collaborators, to the Spanish community and everyone who has contributed this project to rebirth stronger than before. Dogggo is really for the people, it wants to be substancial, not just apparent. It takes the piss out of shitcoins, it hates them and that’s why it was born, so it decided to be a serious thing unlike the playful way it looks like. So exactly the opposite of a shitcoin.
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