Thanks a lot for actively participating in the Ojamu AMA held on 27th Sep 2021 at the Game of Bitcoins Channel. We really appreciate all your support. This post is a recap of the entire session held with Ojamu

We have with us HAL and FATEH

I'm Hal Bame, CEO of Ojamu

I've spent the majority of my career in the video game industry and start-up technology, having lived in Europe, Asia and the US and travelling all over the world as a result - very lucky to have done so 🙏😃  started getting into Blockchain and Crypto around 2015 in terms of its potential impact on various businesses

Ojamu has the goal of utilizing AI and Blockchain technology to automate organic marketing campaigns for both Blockchain-related companies as well as more traditional business companies, utilizing proprietary Ai tech, 'real-time' data and a suite of intelligent toolsets

I’m Fateh Singh, CMO @ Ojamu

I also work with our product team due to my experience in the digital marketing space which has primarily been focused around user acquisition strategies and conversion rate optimization.

I've been in the digital marketing space since 2010 and in the blockchain rabbit hole since 2015 😄

Q1. I think you're bringing something new to the crypto space by Leveraging the power of blockchain, Ai and NFTs to predict the most effective digital marketing strategy for cutting-edge brands. How do you identify cutting edge brands to work with your technology? Whats the criteria?

I've worked with Brands all over the world, large and small - from Formula 1 to small startup video games

and I can say they ALL have the same primary challenge - to attain a connection with their customers, new and old, and hold the loyalty of those consumers for years and years - and with the advent of social media, ENGAGEMENT is the key word, not just likes and followers - but people ACTIVELY engaging with the Brand from competitions to conversations to spreading the benefits of the Brand to others

SO, for Ojamu, one of the main criteria is that we feel the Brand has 'legs' as they say - they have something unique (whether its the product or service itself), or offering something in their approach which is totally different to an already crowded space

and they must be SUPER creative in their business and overall approach to the digital space - not just social media, but podcasts, online publications and other areas in the digital realm which can be exploited and optimized

Q2. Can you tell us what’s the main Targeted user base of this project? Is it Businesses, Corporates, Developers, etc.? Also, which services are provided by this project to them?

Sure thing, solid question

The primary users of the Ojamu Intelligent Platform (OIP) will be marketing and product teams within brands and external agency partners that need to identify, reach and connect with their audiences through digital channels to reach their business outcomes. 

This can span from a CMO of a company to a Social Media Manager to a Product Developer.

The OIP is designed to be an essential daily tool for marketing and product teams so it has high frequency with regards to user touch points

One thing to add here - if you look at the Blockchain and Crypto marketing space, its definitely evolving and we feel Ojamu is well placed to lead the space here - for example, look at FTX - they're using massive Brand ambassadors like Tom Brady, Kevin O'Leary from Shark Tank, etc - as the Blockchain and crypto space gets more and more competitive and more and more adopted by mainstream consumers, their marketing challenges will become more similar to traditional business - including pushing their Brand and having very very targeted marketing campaigns - that's where Ojamu can thrive also

Q3. How will this Neural Predictive Engine be able to offer consistent and dependable investment research analysis for seekers of information? How does it monitor real-time data and issue financial reports? How reliable are the Neural Predictive Engine from this AI-powered?

Any Ai or engine driving it is only as good as the data it utilizes

This is one of the biggest challenges of any Ai company - again, Ojamu is not pigeon-holed into any one industry, so we look for a variety of data across multiple industry verticals in order to feed that data into our machine learning tools, in order for it to not only analyze the RIGHT information, but also make relevant and optimized digital marketing campaign suggestions in this regard

so, the data we attain both from our partners and from openly available data sources around the world is key for us and for the Neural Predictive Engine to do its job

we're working with a variety of partners and Brands (which we'll be announcing in the coming weeks and months), both specific to the Blockchain and crypto industry as well as more traditional business spaces

Just to add to that, we are focusing our efforts on quality and relevant 'real-time' data. We aren't interested in data that is 2 years old for example.

So the data that our Ai works with being up to date as possible is of primary focus when it comes to our data architecture. This will of course help produce optimal outcomes for the recommendations and prediction engine.

also one thing to address in the question itself

we are not in the space of financial reports but digital marketing and providing our users with automated strategy and campaign recommendations

Q4. Ojamu is built upon two Intelligent Platform SaaS offerings which are the Ojamu Managed Platform Solution (OMP) and Ojamu Self-Serve Platform Solution (SSP). So,can you explain more about this two intelligent platform of Ojamu? Which platform is more reliable and dependable?

well, neither is better or more reliable than the other

as we explain in our materials the Ojamu Intelligent Platform (OIP) is 'offered' in 2 ways to our clients:

1)  the OMP you describe above - where we manage absolutely everything for our client in terms of working with the platform, the inputs of their own Brand(s), where they stand at the moment, competitors, etc (basically, handling the interaction with the platform on their behalf, so they focus mainly on the 'output' digital campaign recommendations which the Ai makes)

2) the SSP is more for internal Brand or digital agency teams who are more 'tech-savy' and prefer to utilize all aspects of the OIP itself and handle much of the interaction with the platform on with their own 'hands-on' approach

Q5. I found out that Ojamu has an NFT Access Pass. So,can you tell us more about this NFT Access Pass? How can we use it and how to acquire this NFT Access Pass in your platform? Is this NFT Access Pass is free or need to pay to acquire?

yes, this is one of the areas we are MOST excited about!  currently, as fun as a lot of the digital art NFT's are, we believe the future of NFT's will about UTILITY

I cannot stress this enough

NFT's will ultimately affect every area of our lives which are transaction based or have any interaction between 2 parties - especially where there is a 'middleman' and those middlemen will eventually be cut out and removed, making interactions and transactions FAR more efficient and cost-effective moving forward - this could be anything from attending a rock concert, to membership in a real-world or virtual 'club'

re Ojamu and NFT's, the NFT's will act as an Access Pass for our clients/users, where they can access desired areas of data relevant for their industry.  Some will be free of charge, some will be chargeable and we'll be releasing more and more information on this moving forward

on a fun note, don't get me wrong, I still love digital art NFT's and these will ofc be around in the future, especially as the 'Metaverse' gets closer and closer to being a reality :)

Q6. Do you have any video tutorials Or YouTube channel to easily understand your project for newbies?

Yes definitely, our goal is to make the onboarding process with minimal friction as possible for our users so we will definitely publish a lot of how-to guides via YouTube videos and also in written documentation.

Q7. Currently, NFT is very hot, do you think you will apply NFT technology to your products in the future?

Yes definitely, as we discussed earlier our NFT Access Pass is how users engage with our platform so NFTs are an integral part of what we're building

Q8. Can you tell us about your plans for long-term? what you are currently working on?and what strategy will be used to expand globally?

We have particular interest in emerging markets - although we have strong bases in Singapore, Los Angeles and Europe, we are a Singapore-based company after all.  Dubai is also of particular importance to us and we are developing a strong base there - all these places are HQ's of the region where Brands make important regional decisions and we want to be on the ground in these markets, so we can develop our business in growth markets like the Middle East and Southeast Asia

Pleasure, hope to see you all soon on our global chat at  https://t.me/OjamuChat👍