Meta keeps making its intentions clear by firing people.

Keeping track of a company's hiring and firing sprees is a great way to predict the direction of said company.

Meta, for example, has spent the last few years disinvesting from metaverse, AR and VR.

Just last week, Meta laid off over 100 employees at Reality Labs - a division dedicated to building virtual and augmented reality.

Translated, these are people that work on things like Oculus or the Quest headsets.

A spokesperson from Meta said the company is still committed to mixed reality.

Sure.

That's like me buying 100 beers and then saying I'm still committed to sobriety.

But what I find truly hilarious is the irony of it all.

A few years ago, during the hilarious (and ridiculous) NFT and Metaverse frenzy, Facebook rebranded to Meta with, sorry I keep repeating myself, hilariously ridiculous video.

The whole Metaverse thing is dead in the water, let's face it.

It's a niche market at best.

So Meta rebranded because of the Metaverse/VR/AR, invested billions in it, lost billions on it, set a record for the biggest one-day loss and decided to stop throwing good money after bad and switched to AI - and it's clearly working by the way.

BUT STILL STUCK WITH THE META NAME.

The irony.