Basic Attention Token (BAT)

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Basic Attention Token (BAT) is a cryptocurrency founded by Brendan Eich in 2017. It is a token based on the Ethereum blockchain that aims to revolutionize the digital advertising industry by directly connecting advertisers, content creators and viewers together.

The team over at BAT aim to create a new form of digital advertising space that fairly rewards content creators and the viewers of the advertisements through the power of blockchain technology. Furthermore, advertisers will also receive a better ROI using their system as they get more accurate data to play around with. 

The entire project is powered through the Brave browser, a specially designed browser that is focused on privacy and speed. It is created by Brendan Eich, the co-founder of the popular web-browser Mozilla and the creator of the programming language JavaScript. The Brave browser blocks all advertisements, cookies and malicious trackers by default, helping users to retain privacy. The browser also automatically upgrades every website to HTTPS for an additional layer of security whilst browsing. 

Brave automatically tracks the attention that a user may devote to a particular advertisement and assigns an Attention Value to that user. Using machine learning on that Attention Value for different adverts then allows Brave to show relevant advertisements to that specific user. This is perfect for both users and advertisers alike. The most important feature regarding attention tracking is the fact that the data tracked will always remain anonymous and never leaves the hosts computer at any time, allowing the user to retain his data.

In this tag you can discover Basic Attention Token (BAT) news, price prediction, opinion and analysis created by users.


Brave Officially Finds a Partner in the Biggest Country in the World

19 Sep 2023 2 minute read 1 comment Cje95

For most of my life China was the world's most populous country and with that label came economic clout. This year we have finally seen China dethroned by another country, India, to become the most populous thus resulting in an economy that is growin...

Looking into the Fall of BATs Price and Brave Browser

9 Sep 2023 4 minute read 5 comments Cje95

Brave Browser has been and continues to be one of the go-to web browsers for cryptocurrency and Web 3 users. While Brave itself is not a Web 3 browser itself it does function as a bridge between Web 2 and Web 3 a role that not many others are able to...

Brave Broswer Releases New Supported Regions and Sets the Sunset Deadline for vBAT

4 Sep 2023 2 minute read 0 comments Cje95

Sunsetting on vBAT Earlier this year Brave Browser announced that they would be sunsetting vBAT later on this year. There was no date given for this though and we were told that it would be announced later on. Well now that update has been released a...

Brave Browsers Two Big August Announcements

30 Aug 2023 2 minute read 4 comments Cje95

After being quiet for a couple of months Brave Browser came back this month and let loose with two big announcements this month. These updates did not deal with crypto or blockchain which I did see as a bit of a bummer since we haven't gotten a Brave...

DuckDuckGo browser now available on the same OS they sold their users out to

29 Aug 2023 1 minute read 4 comments Kovichni

Let's break this one down into three easy to read and relatable parts shall we. 1. The News: "DuckDuckGo has finally launched the first public beta of its web browser on Windows...As you'd expect from DuckDuckGo, the browser comes with a ton of priva...

Brave Crypto Wallets?

20 Aug 2023 1 minute read 0 comments Lameshark

Late to the party as per usual, I decided to create my first ETH wallet today. After all, I need somewhere to transfer my crypto to. All 40 cents worth. In all seriousness, I have been enjoying Publish0x despite the incredibly low payouts: Afterall,...

BAT rewards available on iOS again?

7 Aug 2023 1 minute read 7 comments LeftFooted

Back in December I finally caved in and upgraded to Mac from Windows. My Macbook Air is heaps lighter than my old Lenovo, and about a thousand times faster. It is also made by Apple, a company that famously operates with a "my way or the highway" m...

Brave Browser's Lack of News? Concerning?

2 Aug 2023 2 minute read 23 comments Cje95

My go-to favorite browser out there right now is Brave Browser. I have used Brave since roughly 2019 if I am remembering correctly not too long after they launched the Browser (Version 1.0). Back then the Browser was extremely bare bones but it did i...

What Did Brave End the Month With and FYI There Was a Change to How Ads Work

12 Jun 2023 3 minute read 1 comment Cje95

The last couple of months using Brave have been really good to me I cannot lie. In April I earned over 10 BAT something I had not done in a very very long time and this past month I earned another 6.95 BAT. Compared to how for the longest time it rea...

Brave Browser Update June 2023

8 Jun 2023 2 minute read 26 comments TrocProcLock

I have long been a Brave Browser supporter. I wrote my first article about it on Publish0x on January 6th 2020 and that was my 6 month review. It's a Chromium based browser that has all the BS stripped out of it. I am not going to get into what the B...