The monetization of social media activity is nothing new. Facebook and others are very much what they are today thanks to this model. However, there have always been two very separate sides to this dynamic. Those who provide the content, and then those who profit from its creation. Regarding traditional WEB2-based social media, there is never a “crossing” that takes place. In other words, the creator never gets to simultaneously sit on the side of the profiteers.
We have seen these lines begin to blur within the Crypto realm via Crypto-based centralized alternatives. Even Elon Musk has woken up to this idea, realizing that to ignore it will simply incur future exclusion in an ever-expanding and developing market. However, the arrival of WEB3 changes the game and removes the existing dynamic of centralization that is prevalent in many of the existing Crypto-based models.
Furthermore, it provides inclusion, rather than exclusion when it comes to the dynamic of monetization. Essentially, WEB3 marries the two separate parties that make up the existing model to provide an entirely new experience where creators can benefit from the monetization model. True WEB3 alternatives take it even further and also enable an element of privacy and private ownership.
Ultimately, it’s an amalgamation that extends beyond the current model and secures a more widespread and decentralized level of profitability for those involved. It’s very much a case of providing equal opportunity, or as equal as we are likely to experience, at least in the short to medium term. Taking a deeper look at existing WEB3 models will reveal a vast array of creativity, in terms of the tokenomics and built-in monetization models.
There are similarities and common threads. However, each project tends to have its unique built-in dynamics operating via tokenomics and monetization models. These new models are beginning to emerge at a rather phenomenal rate, which is a clear indication that the WEB3 “hype” is not that far off. Micro-earning is very much at the epicenter of WEB3 monetization. Some consider what is being earned daily via WEB3 opportunities irrelevant, this is due to “employment programming”.
The Technological Shift Also Requires A Mental Shift
People tend to interpret and measure WEB3 income somewhat incorrectly. Why? Because they automatically equate everything with the daily earnings of their job or career, and so it seems somewhat insignificant and is often interpreted as a waste of time. However, what they are not taking into consideration is the time consumption. Unlike your salaried job, earnings from a singular WEB3 opportunity require seconds and minutes of your time.
You don’t spend eight to ten hours a day generating WEB3 income from a single source or opportunity. For some reason, many are still unable to process this. The idea that multiple micro-payments can equal or even exceed traditional daily earnings seems to escape comprehension. However, when measured against time, micro-earning can be rather lucrative, especially if you can comprise a solid income structure.
Building a brand and multiple income structures is what makes micro-earning a viable and powerful income source. It all comes down to going about it the right way, and ensuring you are well-positioned to “capture” the movement and dispensation of capital. Furthermore, WEB3 is inherently community focused. This ultimately opens up the idea of monetization and even further expansion. The “Everything App” is not an idea solely pertaining to Twitter (X) and Leofinance.
Many WEB2 and WEB3-based platforms are going to be attempting a similar idea. Eventually, it will become the model to imitate, or replicate. Combining multiple sectors and expressions into a single app makes a lot of sense, especially from a convenience point of view. Platforms will be looking at integrating as much as possible, to entice and attract a much wider user base.
Monetization within such infrastructures is very much the way forward, and what people are looking for… even though many are still to realize it. Daily actions and activities on a broad spectrum platform create the perfect opportunity for micro-earning and the monetization of regular and habitual activities. Even though WEB3 is not alone in this endeavor, it is the expression that is best suited to this new dynamic.
It’s an interesting and exciting progression, and one worth monitoring, as well as incorporating. I, for one, am keen to see how this unfolds. It’s something I am super excited about. Micro-earning has always been an interest of mine, and am glad to see how it is merging with WEB3 and existing monetization models. Once again, it’s a journey… so enjoy the ride and make the most of it. Catch you next time!
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This article was first published on Sapphire Crypto.